Lending Club Blog Post
Format: Blog Post
https://blog.lendingclub.com/use-tax-refund
Idea: Take one concept of learning (a blog) and convert the content into multiple delivery methods for the learner to engage in.
Same Content - 9 Different Ways!
Format: Slide Deck
Functions: ILT, ViLT, Presentation, Real-time Learning, Meetings, Information Sharing
Advantages:
learner can review the content after the presentation
if shared, learner has some autonomy over engagement
helps visually see what's being presented
everyone's getting the same information
can be interactive or personalized
Disadvantages:
typically offered during forced times - not optimal for learners
good for introductory information, not best for processes, procedures, or changes to systems or existing knowledge
knowledge dump
little to no interaction for the learner (passive learning) - if just shared
Format: Microlearning
Functions: Small Learning Modules, Blended Learning, Engagement, Just-in-Time Learning
Advantages:
bite-sized learning
short and sweet - good for on-time learning or reminders of prior learning
learner's choice when to engage in content
interactive
Disadvantages:
can't be used for large complex learning
learner can just click through (no accountability)
is timely so if the learner delays it may not be relevant
Format: Infographic
Functions: Process Steps, Workflow, Timeline, High Overview, Visual Representation of Text-Heavy Content, Preview or Follow-up to ILT or ViLT
Advantages:
easy to digest/understand
learner's choice when to engage in content
good for a follow up to a longer more in-depth learning process
Disadvantages:
no learner engagement (just visual)
minimal information can be added
sometimes they become too complex and overwhelming
Format: Social Media Post
Functions: Grab Learner's Attention (Engagement), Preview a Learning Module, Information Sharing
Advantages:
easy way to get buy-in for learning
quick preview to send out to employees to garner attention & wider audience
Disadvantages:
limited information
not deep learning more of an engagement/reinforcement tool
Functions: Scenario-based Learning, Leveled-Learners, Blended Learning, eCourse, Self-Paced Learning
Advantages:
interactive
fun
engaging
rewarding
built-in competition
Disadvantages:
not viable for all content
has to be housed on an LMS or platform
time-consuming to create
Functions: Content Heavy Processes, Leveled Learners, Blended Learning, eCourse, Self-Paced Learning
Advantages:
collects and tracks data
several features in the software
scalable
interactive
Disadvantages:
takes a long time to build
usually has several iterations
not good for short/small content
housed on an LMS
Functions: Leverage Organizational Knowledge, Personalization,
Advantages:
can listen anywhere
reinforces learning
Disadvantages:
no interaction
no personalization (single perspective)
Functions: Preview Learning, Reinforce Learning, Reminders of Knowledge, Engagement (Commercial Feel)
Advantages:
visually helps learners associate content
Disadvantages:
can feel childish if not done correctly